The role that this team would have at Wizards might be a bit tricky for an average consumer to grasp, ironically, but the Consumer Insights team typically can "help companies map their customer journey and identify any gaps where there might be some, as well as find what works best, and what can be improved for a better user experience and customer journey, from awareness to purchase and advocacy," according to an article by Trustpilot.com
1 Aetherworks Marvel Energy's Biggest Selling Point If you're building an energy deck, Aetherworks Marvel is likely the first card you slot in
7 Genie, Supportive Friend Grant Your Wish Of Card Draw Genie, Supportive Friend is a great card as it recycles itself
Coat of Arms is a popular and widely played card in the format, and Banner is as good if not better
Once the card came out, I asked players to see if finally they got that the creature was being crushed by giant parentheses and they still didn't even with the giant yellow sticky note, which somehow makes the yellow sticky note joke even funnier
You get to see very creative builds and combos and the metagame is ever changing due to new combos being discovered and new decks being tested in tournaments